Taking Part in IWA 2018, Turaç Seeks New Collaborations in Europe – MSI Turkish Defence Review / MSI TDR Reference Magazine of Turkish Defence and Aviation Industry

Taking Part in IWA 2018, Turaç Seeks New Collaborations in Europe

5 Mart 2018
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Giving a rapid start to its international promotional efforts with Shot Show 2018, Turaç keeps the ball rolling with its participation at IWA 2018, planned in Nuremburg, Germany, between March 9 and 12. At IWA 2018, one of Europe’s most prestigious firearms, shooting and hunting exhibitions, the company will showcase its pistol, rifle and shotgun cartridges, aiming to return from Germany with new collaborations. Turaç will be greeting its solution partners and potential customers at stand number 308, located in Hall 7.

Turaç’s current European customer portfolio consists of 14 countries, including Germany, Austria, Belarus, Bulgaria, France, the United Kingdom, Switzerland, Kosovo, Lithuania, Macedonia, Romania, Slovenia, Ukraine and Greece. Joining the IWA 2018 event with the goal of further increasing this number, the company plans to meet with over 100 companies and 10 official delegations during the exhibition.

Continuing to grow with firm steps since its foundation, Turaç’s development and growth has gained remarkable pace in recent years. The company has produced 90 million cartridges in 2015, 120 million in 2016, and 153 million in 2017.  The company plans to hit the 200 million production mark in 2018, and seeks to sign sales contracts at IWA 2018 which, together with the assistance of its new business connections, will take its production capacity even higher. The growth that the company has registered thus far is apparent in the size of its stand at the event. Among the small arms ammunition manufacturers participating at IWA 2018 from Turkey, Turaç will have one of the largest stands in terms of square meterage.

Furthermore, as has become a tradition at its previous visits to the IWA event, Turaç will be announcing the 2018 prices of its products at the exhibition.

Speaking about their participation at the exhibition, Fatih Altunbaş, General Manager of Turaç, said: “As part of the sales activities we conduct in Europe, and with the contributions of our distributors, our product portfolio has been expanding further with each passing year. In this respect, we are well aware of the importance of international collaborations. By the time we return from IWA 2018, we will have not only promoted Turaç and its products, but also established new collaborations and friendships.”

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